The Journey at a Glance
Design & Build
Generate Idea Modal
To keep the interface focused and reduce visual clutter, idea generation and venture scoring were separated into dedicated modal workflows. This allowed users to complete complex tasks without leaving their current context while maintaining a streamlined workspace.
Idea List
Generated ideas are organized in a sortable table designed for reviewing large volumes of opportunities. The problem statement remains visible for context, while selection controls allow users to quickly identify and submit promising concepts for evaluation.
Scored Idea List
Scored ventures are displayed in a sortable and searchable table optimized for comparison. Filters and color-coded indicators help teams quickly identify high-potential opportunities, while low-scoring ventures are automatically removed to keep the workspace focused on stronger candidates.
Venture Details Page
Detailed evaluation reports provide a complete scoring breakdown based on the R-LABS framework. Supporting citations increase transparency by allowing teams to verify AI-generated insights, while actions such as printing, copying, and re-evaluating reports support collaboration and decision-making.
Redesign
Generate Idea
The idea generation workflow was redesigned from a modal-based experience into a dedicated workspace, allowing users to generate and review ideas without leaving the page. The redesign introduced support for both OpenAI and Perplexity, integrated search directly within the primary input area, and established a distinct visual identity for Athena. A new Trending Ideas section was also added to surface high-scoring concepts and inspire further venture exploration.
Score Idea
The scoring workflow was redesigned by separating the problem and solution into dedicated inputs, providing clearer context for AI-assisted evaluation. Key information such as the venture stage, AI model, and activity date was surfaced directly within the score list to improve visibility and reduce navigation. Secondary actions were consolidated into a contextual menu, creating a cleaner interface while keeping common tasks easily accessible.
Idea Details
Key Takeaway
